As a design-focused car brand with a designer as its CEO, Polestar announces an annual Design Contest. Running this year from 23 June to 26 October, the contest will uniquely see Polestar designers coaching shortlisted contestants and modelers assisting to bring their creations to life. The contest is inspired by...
In animated movies, hundreds, sometimes thousands, of pieces of illustrative and typographic design are generated to create a believable and rich world. The graphic designers’ main role is to support and advance the storytelling while adding beauty, humor, texture, and a sense of time and place. Collectively, designers Laura Meyer,...
Back in the day, diversity in the field of graphic design was far from visible. While studying in the early 90’s we learned of famous designers like Saul Bass, Milton Glaser, Paul Rand, and more. Although these designers changed the way graphic design is seen, we did not see graphic...
In the South Bronx in the 1970s, hip-hop culture was just beginning to form at large musical gatherings called jams. In abandoned buildings packed with people, a group of DJs developed techniques like sampling, breakbeats, scratching, cutting, and backspinning. But news of a jam didn’t spread by word of mouth...
“I expect to see more use of 3D technology in graphic design and interaction design. Technology pushes the design and vice versa. Designers are armed to their teeth with vast options for creative “roaming” in 3D space. They step up the interaction game by including all of our senses in...
HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of conjuring irresistible products and ideas.
Early in his episode of the Netflix series about design, Jonathan Hoefler describes the act of type design as a sleight of hand. It’s the job of typographers like himself, he explains, to pay attention to the details that no else notices or knows to care about. There are all...
The Olympics is a place where dreams come true — including for designers, who create everything from the logos to the tickets, the mascots to medals for every Games. To finish all of the Olympics collateral in time, the Olympic design committee outsources the different jobs to various local firms....
Here is an opportunity to look at the behind-the-scenes graphic design work for the movie Beauty and the Beast; a closer look at their countdown social campaign before the release. I like the choice of the font throughout this whole campaign although not used everywhere. You will notice there is...
When you have a business, a thing that separates you from the competition is the story that your brand is bringing into the game. Here’s where content intervenes. It helps you craft a story that will have to convince your customers that they should buy your product over the competition....